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Price-to-earnings ratios can be misleading in certain cycles

Price-to-earnings ratios can be misleading in certain cycles

05/30/2025
Yago Dias
Price-to-earnings ratios can be misleading in certain cycles

Investors often rely on the P/E ratio as a quick gauge of valuation, but during certain market conditions, that reliance can backfire. Understanding when and why the metric distorts reality is essential for making sound investment decisions.

Understanding the Basics of the P/E Ratio

The price-to-earnings ratio is calculated by dividing a company’s current share price by its earnings per share (EPS). It answers the question: how many years of current earnings are embedded in the share price?

There are two primary types:

  • Trailing P/E: Based on earnings over the past twelve months.
  • Forward P/E: Uses analysts’ projected earnings for the coming year.

Misunderstanding which P/E is being used can lead to apples-to-oranges comparisons that mislead rather than inform.

The Role of Market Cycles in Distorting P/E

During economic expansions or contractions, earnings can swing dramatically. At market troughs, plummeting earnings cause P/E ratios to skyrocket, suggesting extreme overvaluation even when prices are cheap. Conversely, in peaks, earnings may be temporarily inflated, making P/Es look deceptively low.

Consider the energy sector: in a commodities upcycle, profits surge and P/E ratios fall, making stocks appear bargain-priced. However, when prices correct, earnings collapse and P/E spikes, often signaling a buying opportunity rather than a sell signal.

Accounting Choices and Non-Recurring Events

Creative accounting practices can inflate EPS and distort the P/E ratio. Companies may shift expenses, book asset sales, or classify one-off gains as core profits.

Non-operating items—like a major asset sale—can temporarily boost earnings per share. If investors ignore these non-recurring events, they risk overpaying for unsustainable profit levels.

Industry Comparisons and the Pitfalls of Apples-to-Oranges

P/E ratios are most meaningful when comparing firms within the same sector. Differences in capital intensity, regulatory environments, and business models can render cross-sector comparisons invalid.

For example, tech companies often trade above 25x P/E due to growth expectations, while utilities may sit near 15x. Mistaking a utility’s low P/E for cheapness without context can lead to misplaced bets.

Negative Earnings and Alternative Metrics

When earnings turn negative, the P/E ratio loses all interpretive power. A negative P/E is meaningless, and extraordinarily low earnings yield inflated ratios that confuse more than clarify.

In such cases, consider metrics like price-to-sales or price-to-book, which remain valid even when EPS is negative or erratic. For high-growth firms, the PEG ratio—P/E divided by earnings growth rate—provides a more balanced view of valuation.

Case Studies and Real-World Examples

During the 2008 financial crisis, the S&P 500’s P/E ratio soared above 60 as earnings plunged, despite a bear market’s collapsing prices. Investors who panicked at that spike missed one of the greatest buying opportunities in modern history.

As of early 2025, the S&P 500’s forward P/E hovers around 20x, but sector P/Es range from roughly 12x in energy to 30x in information technology. Vigilance is required to avoid misreading these figures without deeper analysis.

Limitations of Relying Solely on P/E Ratios

Before making investment decisions based solely on P/E, consider these critical caveats:

  • Relies on past or estimated (and possibly manipulated) earnings.
  • Ignores business cyclicality and extraordinary items.
  • Becomes meaningless for firms with negative or volatile earnings.
  • Fails to account for future growth without additional measures.
  • Cross-sector comparisons can mislead because of differing capital structures.
  • Subject to distortion from market sentiment swings and macro shocks.

Alternative Valuation Metrics to Consider

To build a more robust valuation framework, integrate other ratios alongside P/E:

  • Adjusted P/E removing one-time gains or losses.
  • PEG Ratio for high-growth companies.
  • Price-to-sales or price-to-book for unprofitable firms.
  • EV/EBITDA to normalize for capital structure differences.
  • Time-series P/E to assess mean reversion trends.

Practical Steps for Investors

1. Always verify whether P/E is trailing or forward. Mixing them can misstate relative valuations.

2. Check for non-recurring items in earnings reports and adjust EPS accordingly.

3. Compare companies within the same industry to ensure an apples-to-apples assessment.

4. Use multiple metrics—such as EV/EBITDA and PEG—to cross-validate conclusions.

5. Analyze historical P/E ranges for the company or sector to spot extreme deviations and mean-reversion opportunities.

Conclusion

The P/E ratio remains a cornerstone of equity analysis but carries significant risks if used in isolation. Economic cycles, accounting quirks, sector differences, and external shocks can all distort the metric, potentially leading to costly misjudgments.

By understanding its limitations and supplementing it with alternative ratios, investors can develop a more nuanced valuation approach that withstands the ups and downs of market cycles and equips them for informed, confident decision-making.

Yago Dias

About the Author: Yago Dias

Yago Dias, 29 years old, is a writer at eatstowest.net, specializing in how financial education can transform people's lives.